I earned a photo credit in the Good Design Book today!

The photo studio is back up. We’re shooting and reshooting, and only two things are left on the photo list. (I love crossing things out.) My day was peppered with inertia, but Tim and Christopher had their noses to the ground. It’s been a crazy week in terms of clients needing to get in touch with Christopher so he has been knee deep in emails and phone calls.

Since MINE™ has not been my first internship, I’ve been able to see what it’s like to work in a variety of different places. I’m impressed with Christopher and Tim’s ability to wear so many hats. They’re doing all of the visual work, and also interacting closely with clients. They know exactly what their clients need and work with them so that both parties are happy. It’s very human and personal way to work. I like it.

Another thing I learned today is how to streamline the work process while also involving the client into the discussion. We came up with a list of questions for the client and will use the answers as the basis for our logo design. It keeps the design in the realm of what the client is looking for, but also helps justify the choices we make if they happen to be a little far out in left field.

Christopher recently recommended I watch Michael Bierut’s speech at the 99% conference. So I took his advice and was delighted. One of the lessons that Mr. Bierut learned was that usually the solution can be found within the problem. In a few of his case studies, his initial sketch from a client meeting was essentially the idea that he would execute.

I have a tendency to over think my design problems before I come to a decision. So I’m interested in how looking for the solution in the problem, as per Mr. Bierut’s advice, will work out for me in the upcoming weeks.

Museum of Art and Design identity by Michael Bierut. Photo found here.