The Message is Medium Rare

Super Duper Burgers

People often ask me where I get my inspiration, how I stay creative, and how I get “unstuck.” What we’ve found is that, if you look at the world both critically and with wonder, there are lessons to be learned everywhere. Every object, experience, relationship, environment, phrase—everything—has locked inside it an insight it wants to share. The trick is remembering to look for it.

To investigate this idea, I’m eating a burger a week for the next 52 weeks and sharing the lessons they teach us. 

You can follow the project at The Message is Medium Rare.